July 25, 2025

NovaCore Labs, a division of PlayJamaica Limited (“we,” “our,” “us”), is committed to protecting your personal data and your privacy rights in accordance with the Data Protection Act, 2020 of Jamaica.

This Privacy Policy outlines how we collect, use, store, and share your personal information when you use our website or services.

1. Information We Collect

We may collect and process the following categories of personal data:

• Identity Information: Name, business name, and job title.

• Contact Information: Email address, telephone number, business address.

• Service Information: Details provided through forms, bookings, or contracts relating to the services we provide

• Technical Information: IP address, browser type, time zone settings, and other cookie-based information (see Section 8).
  
  
  

2. Legal Basis for Processing

We process your personal data under the following legal bases:

• Consent: When you voluntarily provide information through our website.

• Contractual Necessity: To fulfill a service agreement or respond to service inquiries.

• Legal Obligation: For compliance with Jamaican laws or regulatory requirements.

• Legitimate Interest: To improve services, ensure security, and provide relevant updates.
  
  
  

3. Use of Personal Information

Your personal data is used for the following purposes:

• To respond to inquiries and deliver requested services.

• To manage bookings, projects, or support tickets.

• To provide quarterly analytics reports where applicable.

• To send administrative messages (e.g., service updates or policy changes).

• To improve the functionality and security of our website.
  
  
  

4. Sharing of Data

We do not sell or rent personal information. We may share your data with:

• Service Providers: Partners such as Google for Street View integration, only as required to deliver the service.

• Legal Authorities: Where disclosure is legally required or necessary to protect our rights.
  
  

All third-party providers are contractually obligated to protect your data in accordance with this policy.

5. International Transfers

We do not transfer personal data outside of Jamaica unless:

• The receiving country has adequate data protection safeguards; or

• You provide explicit consent for such a transfer.

  
  

6. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes it was collected for, including legal, accounting, or reporting obligations.

• General service records: 2 years

• Analytics and virtual tour data: 1 year

• Contact form submissions: 12 months
  
  
  

7. Your Rights Under Jamaican Law

You have the following rights under the Data Protection Act, 2020:

• Access: Request a copy of the personal data we hold about you.

• Correction: Request corrections to inaccurate data.

• Deletion: Request deletion of your personal data under certain conditions.

• Objection: Object to data processing for direct marketing or automated decision-making.

• Complaint: Lodge a complaint with the Office of the Information Commissioner.

  
  

To exercise any of your rights, please contact us at [Insert Email Address].

8. Cookies & Tracking Technologies

Our website may use cookies to enhance your browsing experience and track website traffic. You may control cookies through your browser settings.

9. Data Security

We implement appropriate security measures to safeguard your personal data, including:

• Data encryption and secure storage

• Restricted access to authorized personnel

• Regular software updates and threat monitoring
  
  
  

10. Changes to This Policy

We reserve the right to update this Privacy Policy. Any changes will be posted on this page with an updated “Effective Date.”

11. Contact Information

For questions or concerns regarding this policy, contact us at:

NovaCore Labs

Email: Email: sales@novacorelabs.com
Phone: 1(876)551-8781
Address: Technology Innovation Centre, University of Technology, 237 Old Hope Road, Kingston 6, Jamaica